Advertising Guidelines
Advertising in Association Publications
CLA now publishes a bi-annual magazine, the Clarion. The Clarion is published in April and October. Deadlines for advertising in the Clarion are:
- February 8 - April Issue Ad Reservation
- March 7 - April Issue Ad Artwork
- August 11 - October Issue Ad Reservation
- September 5 - October Issue Ad Artwork
We also publish preliminary and final programs for our annual conference. The preliminary program is published online and visited by thousands of librarians and library staff from all over the country. The final program is distributed on-site to all conference attendees. Anticipated circulation of the final program is 2,500. Conference deadlines are as follows:
- May 23 - Online Preliminary Program Reservation
- May 30 - Online Preliminary Program Artwork
- September 10 - Final Program Reservation
- September 19 - Final Program Artwork
Advertising Format
When submitting art for your ad, you must provide a high-resolution PDF, EPS or TIFF file. We also require that you provide all fonts (printer and screen) and linked high-resolution artwork (300dpi or above). See the Advertising Insertion Order for specific requirements. Ads may be emailed, FTP’d or sent on a disk. Advertisers will be charged for all production work required. Payment is due with reservations. Cancellations are not accepted after the closing date for space reservations.